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But sometimes we get too caught up in the small stuff. Because yes, it's true that you need to work to improve your craft and yes, writing tips are absolutely useful when you're working to improve your writing, but guys, your greatest asset isn't in sentence structure or paragraph length or even your ability to drive traffic to your blog--it's you.
You are unique. No one sees the world the way you do. No one can think or dream or write the same way you do. And that's what makes you special. That's what makes you you.
You're not always going to have original content, and that's ok. Truth be told, everything under the sun has been done in one way or another. But your worldview, your personality infused into your writing is what makes it memorable.
Only you can match the perfect cadence of your words. Only you can write the way you do and that is what will draw readers to you. The other stuff is important, yes, but this one thing you must remember.
You are your greatest asset--never forget it.